Take you to see the unique cultural and creative gifts from all over China

With the progress of the times, cultural heritage is not only a carrier of history, but also a source of modern creativity. While protecting and displaying ancient civilizations, museums around the country have cleverly integrated traditional culture with contemporary life through cultural and creative design, giving it new vitality. This combination of culture and creativity not only deepens the public's understanding of history, but also injects fashion and vitality into cultural heritage. From the Forbidden City in Beijing to the Nanjing Museum, the cultural and creative products of major museums are entering our daily lives in an innovative form, showing the infinite charm of culture.

In the context of cultural and tourism integration, cultural and creative products can undoubtedly strive for a larger living space, inherit historical context, highlight the characteristics of scenic spots, and empower scenic spots to activate new development momentum.

As the main force of secondary consumption, scenic spot cultural and creative products are not only an important way to increase scenic spot revenue, but also one of the best ways to enhance the overall brand, value and reputation of scenic spots. Therefore, the importance of creating tourism cultural and creative products to scenic spot revenue is self-evident.

Next, follow my footsteps to see what unique cultural and creative products are available in various parts of China.

Qinhuangdao | Packing summer reversal film

The reversal film condenses the beautiful scenery of Beidaihe in summer into a small piece. When you want to review this unforgettable trip, you can shine light on the film to project the beautiful scenery of the city on the wall and enjoy your own "movie record".

Hunan Provincial Museum丨Civet Cat Knitted Bag

Who doesn't like chubby little cats? This handbag from the Hunan Provincial Museum is based on the civet cat pattern on the museum's treasured "Jun Xing Shi" civet cat pattern lacquer food plate. The round and simple pattern is paired with bright and lively dopamine colors. This handbag from the Hunan Provincial Museum is so cute that it makes you fall in love with it. Add it to your daily outfit and it will brighten your mood~

British Museum丨Imitation glass painted window stickers

The British Museum reproduced the 19th century church glass paintings and printed them on glass paper. The translucent texture allows light to pass through. Tear off the film on the back and stick it on the window, so that you can have a historical glass window in your home.

Hubei Provincial Museum丨Sword Bracelet

The Hubei Provincial Museum's treasure, the Sword of Goujian, King of Yue, was scaled down and reproduced, and bent into a novel bracelet. It is not only fashionable, but also has the meaning of warding off evil and eliminating disasters, which can be said to kill two birds with one stone.

Henan Provincial Museum丨Cultural Relics Lollipop

The jade lollipops in Henan Provincial Museum have taken the texture of the materials to the extreme. The texture of the lollipops is warm and transparent, and they are made old with caramel sauce. If it weren't for the outer packaging and the stick in the hand, it would be difficult to tell whether it is a jade artifact or a lollipop in the museum collection.

Zibo | Barbecue Fridge Magnet

When I dream of Zibo, I always remember the barbecue that made me linger - the tender barbecue with green onions, wraps and sauces became the highlight of the trip. Although I can't keep the food as a souvenir, I can always recall the wonderful taste every time I open and close the refrigerator with a highly restored refrigerator magnet.

Shandong Qufu "Three Confucius Temples"丨Qilin Talent · Metal Bookmark

Qufu is the hometown of Confucius. The Confucius Temple, Confucius Mansion, and Confucius Forest, collectively known as the "Three Confucius Temples" in Qufu, are symbols of the Chinese commemoration of Confucius and the promotion of Confucianism throughout the ages. Fengwu Cultural and Creative and the "Three Confucius Temples Scenic Area" in Qufu, Shandong Province, have cooperated for the first time to launch a co-branded stationery, combining the profound Confucian traditional culture with stationery, injecting new vitality into stationery products.

Qilin is a symbol of auspiciousness, and also a symbol of Confucius and Confucianism. People often use "Qilin child" to describe "successful people". For example, Mei Changsu, the protagonist of "Nirvana in Fire", is called "Qilin Talent". This set of Qilin Talent bookmarks hopes that students can maintain good habits of learning and reading.

Beijing Badaling Great Wall | Four Seasons Two-Color Ice Cream

If the scorching weather has dampened your determination to climb the Great Wall, you might as well stop and enjoy the four seasons of the Great Wall on ice cream, letting the coolness and sweetness soothe your heart. The new Ming Xiaobingshou "flavor" four seasons series of "cake" from Badaling Great Wall is launched, with chocolate as the base, and added with matcha, mango, strawberry, and vanilla to represent the colors of the four seasons. After many blending tests, the remaining four seasons taste has become more layered and wonderful.

Shanxi Bell Tower Street丨There are mining pendants at home

The cultural and creative pendants on Zhonglou Street in Shanxi play with the Chinese homophonic puns of "coal" and "mine" - "happy on the coal tip", "praise the carbon", "clean coal is unparalleled"... While poking young people's laughter, the pendants also contain real coal. This rigorous attitude of doing what it says makes people love it. After all, who can resist the temptation of "being a coal boss with a mine at home"?

Sichuan Sanxingdui | Bronze Man Small Blind Box

The cultural relics of Sanxingdui are inspired by the well-known bronze sculptures unearthed, and they are organically combined with the daily life of Sichuan. Specifically, they are presented in the form of cute blind boxes of Sanxingdui bronzes drinking tea, walking birds, changing faces, playing mahjong, etc. While being rich in historical connotations, they also add a bit of life atmosphere.

Gansu Provincial Museum丨Horse Stepping on Flying Swallow Plush Toy

The plush toy of the Horse Stepping on Flying Swallow at the Gansu Provincial Museum is a completely "black and red" style. Unlike the elegant and dynamic original, the plush toy catches people's attention with its silly, green appearance. However, when you go around to observe the sculpture from the front, you suddenly find that this plush toy can be said to be a model of "resemblance".

Dunhuang, Gansu | Tearable 3D Sticky Notes

When I first got the sticky note, it was just an ordinary square shape, but as the sticky note was consumed, the famous nine-story building of Mogao Grottoes gradually appeared. I felt like I became an archaeologist, personally participating in the wonderful journey of excavating and investigating Mogao Grottoes. The built-in light-emitting device makes the small three-dimensional sculptures of Dunhuang appear more beautiful and brilliant.

Suzhou Museum丨Secret Color Porcelain Calendar

Suzhou Museum designed a secret color porcelain lotus bowl calendar based on Mr. I.M. Pei's architectural aesthetics. The assembled secret color porcelain puzzle is placed in the calendar to form a private display cabinet. You can check the date and appreciate the beauty of the cultural relics. It is practical and elegant.

Xi'an Museum (Small Wild Goose Pagoda Scenic Area)

This set of gold-stamped postcards has six pictures of ladies wearing hairpins and ladies in the nine palaces... Each one is beautifully painted and well-made. It can also be stamped for free in the park. It is very suitable as a creative souvenir for friends. It is very suitable as a creative souvenir for friends.

After seeing the creative souvenirs above, I can't help but be deeply impressed by the rich creativity, exquisite appearance and profound heritage - today's cultural and creative products are so popular! For scenic spots, cultural and creative souvenirs are not only an important way to generate income, but also an important way for museums and scenic spots to promote marketing. A popular cultural and creative product that "breaks the circle" can not only attract people to buy products, but also enhance tourists' understanding and favorability of scenic spots, and attract more people to visit and play. From the perspective of tourists, people are becoming more and more picky about cultural and creative souvenirs. This is not only a souvenir and record of the trip, but also represents their aesthetics and attitude towards life. Therefore, the surrounding areas of scenic spots that are young, textured, interesting and practical are becoming more and more popular.